How to Grow Your Substack Like a Pro: Tips from the Trenches
This secret substack hack will change everything for you
Hey there, fellow content creators! 🌟 If you’re anything like me, you’re always on the lookout for ways to grow your Substack newsletter. Well, buckle up because I’ve got some golden nuggets of wisdom to share from a recent video I watched. It’s all about leveraging recommendations from other authors to boost your subscriber count. Trust me, it’s a game-changer!
First off, let’s talk about the power of recommendations. Imagine this: you’re scrolling through your inbox, and bam! You see a recommendation from a well-known author. Your heart skips a beat, and you can’t help but click on it. That’s the magic we’re aiming for here. Recommendations can lead to significant subscriber growth, and if you need proof, just look at Lenny Rachitsky. His newsletter skyrocketed thanks to a few well-placed shoutouts.
Now, you might be wondering, “How do I find these potential recommenders?” Well, it’s simpler than you think. Start by identifying hidden gems in your subscriber list. These are folks who might not be household names but have a decent following. Scott Brittain, for example, found a few diamonds in the rough just by scouring his email inbox. It’s like a treasure hunt, but with fewer pirates and more email filters.
Once you’ve got your list of potential recommenders, it’s time to take action. Here’s a step-by-step plan: scour your email inbox for profiles, look for publication indicators, and compile a hit list. Think of it as your very own Ocean’s Eleven, but instead of robbing a casino, you’re building a community. And hey, if George Clooney wants to join, who are we to say no?
Next up, the art of reaching out. Crafting a heartfelt note can make all the difference. Share why you love their work and how much it would mean to you. Throw in a bit of social proof and proactive recommendations, and you’ve got yourself a winning formula. Remember, it’s not about begging for a shoutout; it’s about building genuine connections. And if you need inspiration, just think of that one time you wrote a love letter in high school. Same energy, less awkwardness.
But wait, there’s more! Maintaining and reciprocating recommendations is key. Make it a recurring event to check and recommend others’ newsletters. It’s like a virtual potluck where everyone brings something to the table. Collaboration and mutual support can go a long way in this game. Plus, it’s a great way to make new friends without leaving your couch. Win-win!
So, there you have it, folks. Growing your Substack doesn’t have to be a solo mission. By leveraging recommendations, identifying potential recommenders, taking action, and maintaining those connections, you’ll be well on your way to newsletter stardom. And who knows? Maybe one day, you’ll be the one giving out those golden recommendations. Until then, happy writing and happy recommending! 🚀